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A PRACTICAL MANUAL OF AGRICULTURAL MARKETING TRADE AND PRICES
Editor: Mr. Vikas Singh Sengar, Mr. Riyaz Ahmad, Dr. K. K. Singh, Dr. Ajay Kumar Gautam
Edition: 2021
ISBN: 978-81-927825-4-2
Publisher: PPD
Length: 124 pages.
Language Note: ENGLISH
Summary:
The authors have great pleasure in presenting the first edition of this
manual of Agricultural Marketing Trade and Prices.
At the undergraduate level, a student of Agriculture, Horticulture as well
as Agricultural Economics is expected to take hold of the basic concepts
of agricultural marketing as well as some practical knowledge of
marketing.
In its first edition of manual deals with marketing channels, marketing
structure, marketing function, marketing environment, marketing mix,
marketing classification, producers surplus, computation of marketable
and marketed surplus, project initiatives, bankable projects, farm bill,
APMC and Marketing management in agriculture.
The treatment of the manual is in consonance with the level of Under-
Graduate and Post Graduate students of Agriculture and Agricultural
Economics of A.N.D.U.A.&T., Kumarganj, Ayodhya,U.P. and other
universities.Number Of Quantity: